How to Choose a PR Agency

A PR agency works by crafting pitches and contacting press on behalf of clients. These pitches are usually sent via email to targeted press lists and followed up via phone or email. These campaigns often include media relations, which involves working with journalists and the media to produce positive press for their clients. It is the ultimate goal of PR outreach to promote positive feelings toward clients and their products or services.

Channel V Media is an award-winning PR agency

Channel V Media is an award-winning PR and marketing firm that provides a range of services to businesses. Their strategic PR and marketing planning services help translate client goals into compelling marketing messages that drive bottom-line results. Their publicity services transform business information into content for the media and audience, and create compelling storylines that inspire action.

Channel V Media has worked with more than 150 technology companies, and has extensive experience bringing international companies to the U.S. market. Their focus is on developing corporate brands and redefining market categories. They’ve partnered with companies like Innovid, Maxymiser (acquired by Oracle), Shapermint, and Albert Technologies to elevate their brands and products.

Havas PR has 30 agencies

Havas SA is a French multinational advertising and public relations company operating in more than 100 countries. It is the largest advertising group in the world and includes three main operational divisions, each of which offers a broad range of communication services. Havas is named after Charles-Louis Havas, who founded the first French press agency in 1835. The news agency was later incorporated as Societe Anonyme (plc).

Havas PR’s global network includes 30 agencies in 37 countries, employing over 1,500 PR professionals worldwide. It offers a variety of services to clients, including corporate and reputation management, consumer and lifestyle PR, technology and eCommerce PR, travel and tourism PR, issues management, crisis management, and more.

1,500 PR professionals

Havas PR is a global public relations firm with more than 1,500 PR professionals working across 30 offices in 37 countries. The agency offers a full range of services in consumer and lifestyle PR, corporate and reputation management, technology and eCommerce, government and causes, travel and tourism, and issues management and crisis management. Its clients include major international brands. It has achieved impressive results for many of its clients.

Its services range from senior counsel to insightful research to strategic communications planning. The company has over 1,500 PR professionals around the world and has clients that include 59 of the Interbrand 2013 Global Brands and 50 percent of Fortune 500 companies. It was ranked the seventh largest PR agency by Holmes Report and currently has an estimated fee income of $400 million. It is part of the WPP Group, one of the largest global communications firms.

Crafting pitches is the creative side of working at a PR agency

Working in PR agencies is more than just pitching stories. The creative side of working in this industry includes crafting pitches to get the attention of influential media members. Whether pitching a new client, selling an idea to the CEO of a big company, or telling an interesting story about your organization, you should always have a strategy in mind before you get started.

While writing pitches, PR professionals must take time to understand the norms of journalists. Pitches that do not respect the journalistic process will damage the relationship and degrade trust. To avoid this, always position your sponsor as a reliable and cooperative partner. In addition, ask the journalists tough questions and differentiate between fact and fiction. PR professionals should spend time getting to know reporters and journalists and building relationships.

Finding a PR agency that has the right expertise

When hiring a PR agency, you need to be sure that they have the experience and the knowledge to work with your business. You should also be aware of your budget so that you can compare the price ranges and find the agency that fits your needs. The agency you choose should also be transparent and provide you with a contract and creative brief. The service you receive should be worth the price, and you should look for a PR agency with a proven track record.

The best PR agencies can provide you with a variety of services to suit your company’s needs. They can help you meet your marketing objectives and ensure that your budget is maximised. They will also provide you with a full account team, so that you will be able to get help from multiple sources. This gives you a diverse perspective on your marketing strategy and fresh ideas. PR agencies will also have the experience and connections to schedule, track, and measure activities effectively.

There are a lot of digital applications and types of interfaces with the goal of easing sending and receiving information or interacting with other platforms. An API is one of those types of software that allows two applications to “talk” with each other and is used in a wide range of websites, apps, and other types of platforms that require two separate entities to exchange information. 

Discover how we at SimpleCert use API to streamline your certificate creation and management process below!

The Application Programming Interface

API stands for Application Programming Interface and is an intermediary software that permits two applications to “talk” with one another. When Online, you interact with APIs frequently, such as sending an instant message or checking the weather on your smartphone. Essentially, an API is a mechanism that allows communication within a set of definitions and protocols, much like a contract. They only communicate with each other using requests and responses as defined by the distinct function. 

How Does an API Work & What are the Benefits?

There are several ways an API can work, but they all are explained in similar terms of client and server. Essentially the API passes and exchanges data from one system to another, which aligns with SimpleCert’s overall goal of streamlining and automating manual processes with certificate creation, delivery, and reporting. While the principle is simple, there are enormous benefits to integrating API into your processes:

• APIs give more flexibility in information-transfer processes
• Using an API allows you to create layers that enable distribution to specific groups and people
• APIs are customizable, from protocols to functions and commands.
• APIs are extremely adaptable and can easily change through data migration. 

API is a powerful tool that can transform certification delivery and reporting by integrating into the app of your choice, having a system from finishing a test or class that automatically triggers delivery to the correct recipient. We at SimpleCert recognize how beneficial using an API is to our customers, which is why it’s offered in our free accounts as well as any other version of the SimpleCert application while most others only offer the API advantages with their enterprise level accounts. . 

SimpleCert’s API 

SimpleCert recognizes the usefulness and ease an API gives our customers and we use it to provide endpoints to send HTTP requests to automatically add data to your SimpleCert account. Our API is ideal for certification tests, as well as to create new projects and add certificate recipients.

An API can seem intimidating, looking at all the code, but it’s actually very simple! Remember, we at SimpleCert are dedicated to easy and simple certificate creation, and that’s why we use an Application Programming Interface. We provide two API documentation sources to integrate and learn how to use, which you can explore below:

SimpleCert | API

Whether you’re planning a vacation to the islands or simply want to enjoy traditional Samoan food, you’ll find a number of delicious traditional dishes to sample. These Samoan specialties range from Faiai Eleni, fish stewed in coconut cream, to Fa’apapa, sweet coconut bread. They’ll leave your taste buds craving more!

Luau or Palusami

If you’re thinking about a trip to the islands, you’ve probably heard of the delicious foods and scrumptious cocktails that are part of Samoan culture. While the Samoans are an ancient people, their traditional culture has also been influenced by the western way of life. There are many Samoan customs and traditions that have been incorporated into the local cuisine, including eating different kinds of food at each occasion.

Samoan fish stew is an iconic dish, with a distinctive flavor and texture. Samoan people typically cook their fish stew in coconut shells, and the dish is served with diced vegetables. Many Polynesians also enjoy eating this dish for breakfast or as a snack between meals. Panikeke is easily prepared at home or sold on the streets. It is an ideal breakfast dish, and it tastes great!

The traditional feasting rituals are an integral part of Samoan culture. Sunday family lunch feasts are a common tradition, and they are a way of social organisation and village rituals. Often, they’re the avenue to seek blessings from the elders. It lasts for an hour and a half, and the food and drink served are sure to invade your taste buds. https://twitter.com/stevehacks

Faiai Eleni – Fish in Coconut Cream

A typical Samoan dish, Faiai Eleni consists of a mixture of coconut and fish. The fish is cooked in the coconut shell before being served with pani popo, which are small bread rolls with similar coconut flavour. These are often served as a snack or side dish. While there is some controversy over the preparation of this dish, many locals swear by the taste. Faiai eleni is typically cooked with tinned mackerel, which has an oily taste.

The traditional version of Faiai Eleni features a raw mackerel as the star ingredient. Usually, the dish also features multiple vegetables, as well as grated coconut. Alternatively, you can use a box grater to grate the coconut. This dish is traditionally served in the coconut shell, and is a popular dish at any reputed restaurant in Samoa.

Fa’apapa – Sweet Coconut Bread

The rich flavors of Samoan cuisine are recognized all over the world. This traditional sweet coconut bread is a popular treat served in Samoan homes. The dense, fluffy bread is dipped in an exotic coconut caramel sauce. Samoan households often enjoy this delicious dish for breakfast as part of a healthy breakfast menu. Its unique flavor comes from solidified coconut milk, which is wrapped in banana leaves or foil.

Fa’ausi – Bread Coated with Coconut Sauce

Fa’ausi is a Samoan delicacy that is traditionally made from dense coconut bread and coated in a sweet caramel sauce. The bread is baked in a traditional umu (oven) wrapped in shredded coconut and taro and then soaked in the sauce. The resulting dessert is sweet and addictive. While the traditional version is made with coconut milk, modern Samoans prefer a lighter version made with baking soda.

There are two common versions of fa’ausi: fa’ausi malaulau, which is made with hot talo and coconut cream, and fa’ausi fua fulu, which is made with cold talo cakes and coconut cream. In Samoa, fa’ausi is a ritual, and the process is highly ceremonial.

The traditional version of this dish is called fa’ausi and consists of toasted bread dipped in coconut sauce. The bread is grilled or baked to make it more delicious. This talo dish is served in baskets made of palm fronds. It is best eaten hot! It is delicious and nutritious! If you want to try Fa’ausi, here are a few recipes for you:

Kopai – Sweet Dessert Dumplings from Samoa

The delicious Samoan sweet dessert dumplings are known as Kopai. Often eaten with toast and eggs for breakfast or at dinner, these dumplings are prepared using a variety of different ingredients. In addition to breakfast, Samoans often enjoy a variety of other meals, including kale moa (chicken curry) and sapasui (Samoan chop suey). https://www.facer.io/u/stevehacks

The main ingredient in Kopai is rice flour and coconut milk, but there are other ingredients you can try. A special treat for coconut lovers, this dumpling is coated in a sweet sauce and is perfect for individual portions. Make sure to serve it with plenty of coconut milk for an extra sweet taste! It is the perfect sweet treat for a special occasion or gift for anyone you know who loves coconut.

A Samoan dessert is a must-try. This local sweet treat is delicious and easy to prepare. Unlike many other desserts, Kopai are made from solidified coconut milk. They are wrapped in banana leaves or foils and then baked until golden brown. If you’re visiting Samoa, make sure to try these delicious sweet dumplings! You’ll be pleased you did!

Pani Popo – Homemade Bread Rolls

You can find taro in Samoa, but not all Samoans make it. Fijians and Tongans make similar dishes. It is also common in Okinawa. If you are a fan of coconut, you can try making pani popo. Make sure to prepare the dough according to the recipe. Once the dough is ready, you can make the coconut buns by double baking it.

Panikeke – Sweet Banana Fritters

Panikeke are small, perfectly round fritters fried in oil and served hot. A favorite of Polynesians, panikeke can be prepared at home or found at street markets. The batter contains banana flavor and flour, which helps make them crisp. This delicious treat is also good for vegetarians. If you are looking for a quick and easy recipe, this is it.

The cuisine in Samoa is unique in many ways. Samoans’ dishes are incredibly healthy and packed with protein. Traditionally, they are made with solidified coconut milk and wrapped in banana leaves and foils. The resultant dish looks like a brown pancake but has a rich, creamy flavor that will invade your taste buds. Try it when you visit Samoa.

Sapasui – Samoan Chop Suey

For something a little different, you can try Samoan chop suey. This island staple is made with noodles, soy sauce, and meat. While its preparation is different than traditional chop suey, it still packs a punch of flavor. The Samoan version has heaps of mung beans, vegetables, and finely chopped meat.

With the nation’s chief industry being tourism, Samoa is thriving in the culinary world. Many local Samoan chefs have brought fresh and organic ingredients into the tourism industry. If the restaurant you visit is organic, you’re likely to be eating some of the healthiest Samoan cuisine available. And if it’s not, then it’s still delicious!